The independent news website of The Kent Stater & TV2

Kent Wired

The independent news website of The Kent Stater & TV2

Kent Wired

The independent news website of The Kent Stater & TV2

Kent Wired

President Beverly Warren speaks to a large crowd at the university rebranding event on Monday, Feb. 1, 2016. Last year, Kent State unveiled “Undeniably Kent State as the brand name, but this will soon change to On With Purpose.

Branding campaign aims for national audience

Karl Schneider February 3, 2016

Kent State launched their $2.3 million branding campaign Monday with a two-minute anthem video. The video marks the brand’s first effort in a three-year contract with marketing agency 160over90.The launch...

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