Kent State President Beverly Warren will present Kent State’s new brand launch on Monday, Feb. 1 at 4 p.m. in the Student Center Ballroom. The three-year, $2.3 million effort was officially adopted by Kent State’s Board of Trustees last September.

The branding launch will feature a new commercial advertisement, according to University Spokesperson Eric Mansfield. New banners and billboards have already been posted through the new branding initiative.

Attendees can expect giveaways during the event. Once the presentation in the ballroom is finished, a bonfire in Manchester Field will immediately follow.