Have you noticed the recent surge of online news articles with headlines that don’t actually tell you what the article is about? Here’s one that the Huffington Post published a few days ago – “What Happened When Strangers Saw A Little Boy Shivering Outside Without A Coat”. These are headlines written in the Upworthy style. Upworthy is a news aggregator site, which was founded on Mar. 26,  2012. On Dec. 5th, 2013, Upworthy announced on its blog that the site had 87 million unique visitors just within the month of November.